The Secret to Saving Big at Lidl: Insider Tips from a Former Assistant Manager

As a savvy shopper, I’m always on the lookout for ways to stretch my grocery budget. And if you’re like me, you’re probably already familiar with the thrill of scoring a great deal at Lidl, the budget supermarket known for its rock-bottom prices. But did you know that there’s a secret to maximizing your savings at Lidl? A former assistant manager at Lidl has spilled the beans, and I’m excited to share her insider tips with you.

The Prime Time for Discounts

According to Roo Dhissou, a former assistant manager at Lidl, the prime time to find items marked down by as much as 60% off their original prices is between 4-5 pm. This is when store employees identify products that are approaching their expiration dates and mark them down to avoid wastage. These discounted items are often placed in a specific section or area of the store, making it easy for customers to find them.

Shopping for bargains at Lidl

But here’s the best part: Dhissou reveals that you can sometimes spot employees marking down items, so you can snag them before they even make it back onto the shelves. This means you can get your hands on fresh produce, meat, dairy, bakery items, and more at a fraction of the cost.

The Psychology of Pricing

But Lidl’s pricing strategies don’t stop there. Dhissou also highlights a clever tactic used by stores to potentially increase sales: placing price tags above products rather than below them. This can give shoppers the impression of a lower price until they reach the checkout.

The psychology of pricing at Lidl

As Dhissou explains, traditionally, supermarkets place price tags below items, so shoppers have developed a habit of looking down to see the price. But when price tags are placed above items, shoppers might mistakenly associate the price with the product below the tag rather than the product above it. This misalignment can lead to the assumption that a more expensive item is actually cheaper than it is, with customers only realizing the true cost when they reach the checkout.

Maximizing Your Savings

So, how can you make the most of these insider tips? Here are a few strategies to keep in mind:

• Be flexible with your shopping schedule and try to visit Lidl between 4-5 pm to snag the best deals.
• Keep an eye out for stickered items and try to spot employees marking down products.
• Be mindful of pricing tactics and make sure you’re getting the best deal possible.

By following these tips, you can save big at Lidl and make your grocery budget go further. Happy shopping!

Happy shopping at Lidl